Chezuba

The project's primary objective was to craft a distinctive logo for the NGO that would effectively symbolize the causes they champion. This logo would serve as a vital component of the organization's branding and promotional efforts. The team at Marpu understood that a logo is often the initial association when people think about an organization. Consequently, it held significant importance for them to have a logo that truly encapsulated their mission and the impact they strive to achieve.

The NGO sought comprehensive market research and analysis pertaining to ongoing elderly care and support services in specific geographic areas. Elder Care Trust, a non-profit organization deeply committed to addressing the healthcare requirements of the elderly, encompasses a wide array of initiatives, including awareness campaigns, provision of medical equipment, caregiver services, and the establishment of geriatric care centers.
After having made a significant impact through six years of dedicated service in Ahmedabad, Vijan Trivedi, the director of Elder Care Trust, recognized the importance of extending their services beyond the borders of Gujarat. To establish a healthcare center in a location with the greatest need, he sought to gain insights into the regions of the country where elderly individuals would benefit most from their services. Given his limited prior experience in conducting such research, he turned to professionals to assist in the preparation of a research report.

Committed Communities Development Trust (CCDT) had a vision to strategically create a structured internship program, open to applications from colleges and universities. CCDT, a grassroots-level NGO based in Mumbai, is dedicated to addressing the maternal and child health and nutrition needs of marginalized families and their communities.
The primary goal of this project was to establish and formulate a comprehensive framework for launching an internship program within CCDT. The volunteer team initiated their efforts by conducting extensive primary and secondary research among students, the program's intended target demographic. This research included conducting approximately 15-20 in-depth interviews.